MORE TOOLS IN MORE HANDS

Shot one inch away with Lensbaby macro converters, accessories for the company’s 35mm lens, amazingly priced at about $49.95. 

By MICHAEL PERKINS

THE CELL PHONE CAMERA’S IMPACT ON PHOTOGRAPHY HAS BEEN SO SUDDEN AND FAR-REACHING that its full impact has yet to be fully measured. Within a decade, the act of making a picture has been democratized to a greater degree than at any other time in the history of the medium. It’s as if, overnight, everyone was given the ability to leap tall buildings in a single bound. Goodbye, Superman, hello, Everyman. The Kodak Brownie’s introduction prior to 1900 gave the average human his first camera. The cell phone is like the Brownie on steroids and four shots of Red Bull.

It’s more than just giving millions of people the ability to take a photo. That part had been done before, dozens of times. However, no other camera before the cell has also obliterated the number one obstacle to picture-making on this scale: cost. The cost of film. The cost of marketing and sharing one’s work quickly, and with uniform quality. The cost of artistry, with support apps allowing people to directly translate their vision into a finished product without investing in gear that, just a few years ago, priced most people out of the creative end of the market.

Most significantly, there is the cost saved in time. Time learning a technique. Time speeding past the birth pains of your creative energy. you know, those darn first 10,000 hours of bad pictures that used to take years of endurance and patience. The learning curve for photography, once a gradually arching line, is now a dramatic, vertical jump into the stratosphere.

A cell-app simulation of the film-based platinum printing process.

These insane leaps in convenience and, for the most part, real technical improvement occur across all digital media, but, in the cel phone, their impact is spread across billions, not mere millions, of users. Simulate a particular film’s appearance? Done. Do high-quality macro or fisheye without a dedicated lens running into the hundreds? Yeah, we can do that. Double-exposures, selective focus, miniature effects, pinhole exposures, even remote auxiliary lighting? Go fish. It’s all there.

And when cells raise the ante, traditional cameras have to up their game just to survive. The shot at the top of this page comes from a pair of Lensbaby macro converters up front of the company’s Sweet 35 optic, a shot that would only have come, a few years ago, from a dedicated macro lens costing upwards of $500. Lensbaby’s version? $49.95. And now, with less than a decade in the effects lens biz for DSLRs, Lensbaby makes macro, fisheye and other effect lenses for cells. A rising tide raises all boats.

I could make a list of the areas where the optics and outputs of cell phones are still behind conventional camera optics, but if this post is ever read more than a year past its publication, the future will make a liar out of me. Besides, that would put me on the same side as the carpers who still claim that film is better, more human, or “warm”, as the vinyl LP hipsters like to say. Your horse is nice, but it can’t outrun my Model T.

Part of photography’s appeal since day one has been the knowledge that, whatever era you live in, it’s a sure bet that some geek is slaving away in a lab somewhere, trying to make your sleek, easy, “latest thing” seem slow, clunky and over with. We’re never done. Which means that we’re always just beginning.

Cool.