ART ON THE CHEAP(ER)
By MICHAEL PERKINS
ONE OF THE GREATEST BONUSES OF THE APPS ERA IN PHOTOGRAPHY is how fast certain effects and processes in picture-making have moved from proprietary functions to discretionary ones. Certain “looks” which were the sole domain of well-funded professionals in the film era have been democratized to an insane degree, allowing many more of us to make images that required expensive gear or exhaustive training (or both) just a heartbeat ago.
Selective focus is but one such area. Manipulating sharpness within sections of an image used to be the stuff of cunning calculation and infinite patience…in both shooting and post-processing. Now it’s yours for the flick of a button. The app installs, you click the picture, and you massage the results. Minutes from start to finish. And manufacturers of conventional cameras have had to react to the immediacy of effects available in the mobile market, re-introducing art lenses and specialized optics (think Lomo and Lensbaby) that allow shooters to add “artifacts” or “classic film looks” to their work as they are shooting. At this rate, it’s only a matter of time before these proprietary (think expensive) art lenses become more discretionary (easier to use and cheaper).
When focus or any other main element in picture-making becomes more flexible, people experiment more and more. That, in turn, increases the number of average shooters who produce more sophisticated work. It’s part convenience, part economics: once the ability to do something on an occasional whim is granted to more people through innovation or pricing, the exotic becomes the normal, and the entire art advances. Photography began as a tinkerer’s hobby, costly and clunky in its execution. However, once it solved those problems, it went viral (or whatever one went in the 1800’s). And now digital apps are leading the entire market toward another level of ease and affordability.
The two pictures you see here were both, in fact, taken with camera-based lenses….but, those lenses are both infinitely more affordable to me today than they might have been a generation ago…something driven in part by the digital apps revolution. That means I had the option of trying two vastly different focal approaches on the same subject with little more effort than it took to swap one lens out for another. I used standard optics for this exercise because, frankly, the acuity and control in most mobiles is still less than I’d prefer. But that will change, and quickly. In just a few evolutionary clicks from now, I will be able to do this exact same study within my phone….cheaper, faster, and with less baggage to lug around. Will I abandon my traditional lenses at that point? I honestly can’t say. But if I don’t, I hope I have a better reason than “that’s not the way we used to do it.”