SETTING THE TERMS
By MICHAEL PERKINS
FOR NARRATIVE PHOTOGRAPHY, THE MOST COMPLETE CONTROL IN AN IMAGE can never consist merely in the mastery of technical factors like aperture or exposure. Depending on what kind of storytelling your pictures are about, those elements are certainly important, but, to my mind, Job One is always about control of the frame. The selection of what’s in or out of that space is the first step toward setting terms of engagement for a given picture. It is your audience’s cue sheet for what’s important to look at, the main argument for your message. Own the frame and you own the viewer’s eye, as well as whether it focuses precisely or meanders all over.
The word “frame” is, itself, a little vague in this context. Photographs are not only framed by the physical confines of the viewing area, say an 8 x 10 print. There are many ways to subdivide the space within the image to create frames within frames. Frames can be any line or demarcation in the photograph which isolate or amplify information. Framing does what you might do if you were verbally narrating or captioning your message, only it acts in a purely visual manner. Of course the physical limits of your final photo create mystery or mood merely by themselves, as the eye will naturally ask what is happening beyond the limits of the physical confines of the picture. But even inside the “hard” edges that are printed or projected, data can be revealed or concealed by what surrounds or delineates it.
Framing is a little like capitalizing a letter at the head of a new sentence. As seen in the above picture, with some help from either selective focus or silhouetting, it can also create a perceptible distance between foreground and background, a kind of faux 3d that imitates the way actual stereo photographers are taught to compose to maximize the effect in a flat medium. In this specific case, the mother and son are separated by interior framing from the greater part of the composition, held in place between the tree at right at the stone wall beneath them. This acts as a dividing line between light and dark, major information and minor decor. Framing is a way of dividing your image into active and passive information, or prioritizing its components. What data gets left out, then, is as important as what gets left in, since both decisions can spark speculation in the viewer. A frame is like a proscenium where the audience both concentrates on what’s in front of the curtain and speculates about what’s behind it. The frame is the terms of engagement for a photograph. The clearer those terms, the more immediate your picture’s impact.
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