By MICHAEL PERKINS
That’s the approximate number, in the digital era, of annual photo postings to the internet in a single year.
That’s a serious buncha digits. And a significant chunk of that staggering total comes from visitors to tourist sites and museums, many of whom, awestruck by the wonders in various collections, seek visual souvenirs of said wonders.
Except when they can’t.
Public attractions in the age of shared media are struggling to accommodate, regulate, or just plain rein in the photographic urge among their patrons. You can take pictures here, but not here. Here? Unsure, ask the guy in the uniform.
Flash? Selfie Sticks? Tripods? On the endangered species list. We have our reasons.
We don’t all have the same reasons, but still…
Full disclosure: I am a docent at a museum. I fully understand the various problems that come with allowing photography in the halls. For example, the collection at my joint could actually be damaged by flash, so we allow clickers to go flashless. We also have found that the more hardware the hardcore photog packs in, the greatest hazard to our exhibits and our patrons, so no selfie sticks or tripods. Ours is what I would call a negotiated policy. Other shops, as you yourselves may have already painfully learned, are more draconian, from the places where no one is allowed to take any pictures anywhere to sites like the Natural History Museum of Rwanda, one of the institutions which actually charges a fee for the privilege of snapping. Between those two end zones is a lot of open field. A quick look at the challenges from both sides:
Even allowing for the fact that flashes can actually damage some types of artifacts, regulating the no-flash rule requires extra policing and essentially stands or falls on the honor of the individual photographer. Then there’s the issue of the particular kind of shooter I like to call The Selfish Jerk, who will camp out in front of a statue or a painting to the discomfort of other paying guests, because he’s just gotta get The Shot. Some of these same nitwits also employ improvised gymnastics that could get the institution sued and could (and do) get the photographer dead. Ask the undermanned park employees at the Grand Caaaaaaaanyon. Then let’s consider the “keepsake” motive that makes some people want to take a bit of their favorite art home with them. Cameras are getting better at making more perfect representations of paintings and statuary. At the same time, museum gift shops enjoy a sizable revenue stream from poster and postcard images of their own collections. If everyone can make their own, that revenue goes away, a purely and understandably fiscal reason for institutions to say “no mas”. The claim has also been made that art piracy could be exacerbated by the use of cameras, but that argument is anything but settled.
To further muddy the waters, museums and other public sites are fighting a losing technological battle, since, for every super-obvious Canon or Nikon there are legions of tinier and tinier snap machines that are damn near undetectable. Should the institutions forbid the higher-resolution DSLRs (art thieves!!) and allow the more humble iPhones (harmless amateur!)? And then there’s the problem of universal enforcement of camera bans, which is, let’s face it, impossible. What’s the answer? Some reasonableness all around: reasonable policies that do allow pictures, with limits: reasonable guests who can be asked to leave if they contravene stated policies or, well, decency: and a reasonable attitude toward the positive publicity that online sharing of images can produce for your exhibits and institutions. After all, it’s hard to buck a trillion photos a year, even if only a couple of hundred billion of them are headed in your particular direction. Policies, from free-for-all to pay-for-play, must be rooted in the real world, or they’re not worth the paper they’re (maybe not even) printed on.